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literary management“Story Merchant” Dr. Ken Atchity (PhD Yale) has spent his lifetime helping writers get started with and improve their careers. For nearly twenty years as a professor of literature and teacher of creative writing at Occidental College and UCLA—then, since 1995, through Writer’s Lifeline and as a literary manager with AEI Online and Story Merchant (www.storymerchant.com) Ken has helped hundreds of writers find a market for their work by bringing their craft and technique to the level of their ambition and vision. More

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PROJECT LAUNCH ANALYSISShare

Maybe your friends and family members already refer to you as the Writer, and maybe you've even changed their lives with what you've written, but until somebody in the publishing or entertainment industry makes it real for you, it's impossible to know where you and your writing stand in terms of the competitive marketplace.  To see a sample analysis click here

The Writer's Lifeline Project Launch Analysis service will give you what your friends and family members can't and shouldn't try to give you: detailed and directive professional perspective and feedback in frankly commercial terms.

The Project Launch Analysis is a written assessment of your project's strengths and weaknesses—both literary and from a marketing viewpoint--prepared for you by a Writer's Lifeline editor under Dr. Atchity’s supervision and review. The analysis addresses such specific issues as your novel's action line, characters, dialogue, setting, and style; or your nonfiction work’s clarity, organization, impact; and includes itemized style notes as well. The analysis will help you to see your project the way it is seen by the buyers and the sellers in the business, and will point you the way toward successful revision.

It’s also the most economical way to make us knowledgeable of your project, as a basis for our further assistance.


If you think you're ready to seek publication, or if you've already been seeking publication unsuccessfully, the Writer's Lifeline Launch Analysis will open your eyes to the issues and concerns that underlie those unforthcoming rejection letters that are a part of every aspiring writer's life.

Click here to get started on your Project Launch Analysis now, or please email us to learn more about why you shouldn't hesitate to take advantage of this service.



PROJECT LAUNCH ANALYSIS FOR SCREENWRITERS
Based on the format received by screenwriters-in-development from the studios and/or production companies developing their scripts, The Writer’s Lifeline provides you with professional industry notes aimed at sharpening the story and taking advantage of its commercial potential—putting your best foot forward.

Charge: Treatment: $150 Screenplay: $1000


COVERAGE?
You’ve heard the word, but what is it?

Before a script makes it to "acceptance" it must pass through the kangaroo court called "coverage."

That’s the name of the document created by someone in the company’s story department, aimed at log-lining, synopsizing, and providing comments on the script’s strong points—along with a final "recommendation" that may be "pass," "pass, but keep writer in mind," "consider," or "recommend."

In addition, a chart rates the script’s character development, visual potential, dialogue, structure, etc. on a scale of 1 to 5.

A great way to see what "the other side of the table" thinks of your project before you set out to do that "final revision." Our Project Launch Analysis is an "extended coverage" that will show you exactly how professional development executives think about your script!

Charge: Treatment $150 Screenplay: $1000

Email us for more information.

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AGENTS AND MANAGERS
If you're a literary agent or manager and could use our help perfecting your clients' projects for publication and/or production, we'd love to work with you because we're good at fixing stories that aren't working yet.

Writer's Lifeline, Inc., based on experience, can add potentially multi-million dollar value to projects that you haven't been able to sell, or wouldn't consider representing, because of the "shape" they're in.

In one case, we turned a great idea for a novel into a $1.1 million preemptive film deal, then re-edited the MS and auctioned it for $2.2 million. In another, we took a novel MS that had been shopped to publishers and production companies, worked on it for nine months, then changed the name and sold it for $750,000!

When we receive the referral from you, we will work out our relationship (including referral fees, where appropriate)--which can also involve having our parent company AEI, Inc. co-rep the work with you.


DID YOU KNOW?
Projects developed by Writer's Lifeline have accounted for approximately seventy percent of sales (over $31 million and rising) made by its affiliated literary management and companies, AEI, Inc. and Story Merchant.